Spring Trail Sale!
BearVault
PROJECT TYPE: GRAPHIC DESIGN
I developed engaging graphics for BearVault’s bi-annual sale that were used across multiple social platforms. By utilizing BearVault’s color palette and fonts, I maintained a recognizable brand language while spicing it up with new fonts and bold graphic silhouettes that engaged customers.
Rugged
Topo
Design direction
I experimented with both the “rugged” and “topo” themes for the sale campaign. After feedback from the team, I went with the “topo” theme, because it aligns with BearVault’s brand aesthetic and is easier on the eye than the rough edges.
